CARECOVID Leaflet Design

Professional Marketing Material & Information Design

Role: Lead Designer
Category: Print Design
Year: 2024
CARECOVID Leaflet Design

Project Overview

Designed a comprehensive, informative leaflet for CARECOVID that effectively communicates healthcare services and information to patients and stakeholders. The design balances professional medical aesthetics with clear, accessible information hierarchy to ensure maximum readability and engagement.

Design Objectives

  • Create clear, accessible information hierarchy
  • Maintain professional medical aesthetics
  • Ensure readability across different audiences
  • Incorporate brand consistency with existing logo
  • Optimize for both print and digital distribution

Skills & Tools

Design Skills

Layout Design Information Architecture Typography Visual Hierarchy Print Design

Software

Adobe InDesign Adobe Illustrator Adobe Photoshop Print Production

Techniques

Grid Systems Color Management Print Optimization Brand Integration

Design Process

01

Content Analysis

Analyzed the provided content to understand the key messages, target audience, and information hierarchy needed for effective communication.

02

Layout Planning

Developed a grid-based layout system that organizes information logically while maintaining visual appeal and brand consistency.

03

Visual Design

Applied typography, color, and imagery to create a professional medical aesthetic that builds trust and enhances readability.

04

Production Ready

Optimized the design for print production, ensuring proper color management, resolution, and file formats for professional printing.

Design Features

Information Hierarchy

Clear visual hierarchy guides readers through the content logically, ensuring important information is easily accessible.

Brand Integration

Seamlessly incorporates the CARECOVID logo and brand elements while maintaining professional medical aesthetics.

Typography System

Carefully selected typefaces and sizing create optimal readability for diverse audiences and reading conditions.

Print Optimization

Designed with print production in mind, ensuring consistent color reproduction and professional quality output.

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